5 MYTHS OF A DIAMOND ENGAGEMENT RING

One of the first things every guy does when he is ready to start shopping for a diamond engagement ring is to go online and start reading up about engagement rings, what to expect, and tips for buying engagement rings. While there is lots of good information out there, there is also a large amount of misinformation and diamond engagement ring myths.

MYTH 1: YOU HAVE TO SPEND TWO MONTHS’ SALARY

One of the most common myths out there today is that guys have to spend two months’ salary on an engagement ring. This number is derived from De Beers company campaign decades ago to increase consumers’ budgets and ignite growth in the diamond industry.

While this may have been the “rule” in the past, things are different today. It’s more important to find the perfect ring that she will love, and a ring that fits within your personal budget.

MYTH 2: THE RING NEEDS TO BE A SURPRISE

Now more than ever, couples are buying engagement rings together. Many of our customers are couples. While it’s considered traditional for guys to shop solo and surprise their bride to be, it’s more practical to shop together.

Couples who shop for diamond rings can collaborate on the custom engagement ring design. She can pick exactly what she wants, and you won’t have to worry about her being disappointed with the ring when you pop the question.

MYTH 3: THE BIGGER THE DIAMOND, THE BETTER

With most things in life, people have a bigger is better mentality. The same goes for choosing a diamond. The truth is the size of the diamond is only one of many considerations when choosing a diamond. Quality, cut, and clarity also play a big role in choosing a diamond that will sparkle and catch people’s eye.

MYTH 4: YELLOW GOLD DIAMOND ENGAGEMENT RINGS ARE OUTDATED

There is no such thing as an outdated engagement ring style. Sure, there are popular trends, but it really comes down to your personal preference. Choose the metal type, diamond shape and other ring design elements that you like. An engagement ring is a very personal item, so make it uniquely yours.

MYTH 5: ENGAGEMENT RINGS MUST LOOK A CERTAIN WAY

Absolutely not! There is no right way to design an engagement

ring. You can create any custom design you want. You choose the metal type, diamond cut, ring style and type that you want. As long as your future fiancée loves it, that is all that matters at the end of the day.